The Role That Advertising Marketing and Branding Have in Making Us İll

Stok Kodu:
9786051272986
Boyut:
12.50x19.50
Sayfa Sayısı:
140
Basım Yeri:
İstanbul
Baskı:
1
Basım Tarihi:
2011-08
Kapak Türü:
Ciltsiz
Kağıt Türü:
2. Hamur
Dili:
İngilizce
42,00
9786051272986
453696
The Role That Advertising Marketing and Branding Have in Making Us İll
The Role That Advertising Marketing and Branding Have in Making Us İll
42.00
There are clearly many influences on an individual‘s behavior. One method which has been suggested as a primary influence on behavior patterns is advertising. With flashy ads and funny jingles, advertising can sometimes convince us to purchase something, yet does advertising have such a large effect on the human psyche that it is actually making individuals ill? Furthermore, are there types of advertising that are more effective at persuading people to consume a certain product? Also, to what extent does branding play in this matrix?
There are clearly many influences on an individual‘s behavior. One method which has been suggested as a primary influence on behavior patterns is advertising. With flashy ads and funny jingles, advertising can sometimes convince us to purchase something, yet does advertising have such a large effect on the human psyche that it is actually making individuals ill? Furthermore, are there types of advertising that are more effective at persuading people to consume a certain product? Also, to what extent does branding play in this matrix?
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